Design
In today's fast-paced world, a standout brand and impeccable design are not just desirable; they're essential.
From vision to reality – design services for a memorable, accessible brand.
From brand establishment and health checks to guiding you through the creation of design systems and prototyping your branded solutions, we're here to help you make your mark.
Unlock your brand's potential
At Razor, we offer a comprehensive suite of design services tailored to support your brand at every stage of its journey.
Our team excels not only in crafting visually stunning designs but also in ensuring they are user-friendly and accessible, aligning seamlessly with your brand's identity and mission. Discover the transformative power of clear, accessible design for your brand and products, and let's create something remarkable together.
Services
Getting in to the specifics of our Design services.
Brand Health Check
Elevate your brand's success with a comprehensive assessment and strategic guidance to propel your business forward.
Branding
Craft a compelling brand identity to create a lasting impression, complete with a fresh logo, brand guidelines, and captivating design elements.
Design Systems
In the digital age, your brand's online presence is its lifeline, and a well-crafted design system is the key to maintaining its integrity and consistency.
Prototypes
Bring your ideas to life with the chance to validate and refine your concepts as a prototype before they take shape in the digital realm.
The Razor team were brilliant to work with on this project. They quickly understood our needs and made sure our customers were at the centre of everything they did. Razor are a great extension of our team to bring our vision to life.
Brand Health Check
Elevate your brand's success with a comprehensive assessment and strategic guidance to propel your business forward.
Unlock your potential with a high-level view of your brand's current state, pinpoint areas for improvement, and make a plan for unprecedented growth.
In the ever-evolving landscape of business, it's crucial for every brand to pause, reflect, and ensure they're on the right path to success. This is where the Brand Health Check comes into play. Validate that your brand is as efficient, coherent, and compelling as it can be across all platforms. Through this workshop you'll assess where you are, define where you want to go, and you will receive a comprehensive written review of your brand's health along with actionable recommendations to propel you forward.
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Gain Clarity: Achieve a deep understanding of your brand's current design landscape and explore where you want to be.
Identify Growth Opportunities: Receive expert recommendations to enhance your brand's strategy to drive your growth.
Chart Your Path Forward: Benefit from a written review outlining actionable steps for brand improvement.
Branding
Build on the findings of your brand health check with a meticulously designed brand pack and brand guidelines, ensuring consistent and compelling brand application across all platforms.
Unlock your potential with a high-level view of your brand's current state, pinpoint areas for improvement, and make a plan for unprecedented growth.
This is your opportunity to give your business brand a facelift. Building on the insights gained from a brand health check, we put pencil to paper (or stylus to screen) to transform those words into tangible creative ideas! The result is a brand pack and comprehensive brand guidelines document that includes a stunning new logo and its application across various platforms. Plus, exciting new brand colours and typography that will set your brand apart from the competition.
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Strategic Brand Evolution: Experience a comprehensive branding journey, from health check to a refined visual identity, tailored to your business goals.
Lasting Impressions: Craft a memorable brand identity that resonates with your audience and leaves a long-lasting impact.
Professional Guidance: Leverage our expertise to create a compelling logo, brand colours, and typography, along with guidelines for consistent brand application.
Future-Proof Branding: Ensure your brand is well-prepared for its journey ahead with a refreshed visual profile ready for various platforms and marketing materials.
Design Systems
In the digital age, your brand's online presence is its lifeline, and a well-crafted design system is the key to maintaining its integrity and consistency.
Design systems are the dynamic, digital counterpart to traditional brand guidelines. They are living documents that meticulously outline how your brand should come to life in the digital realm.
A design system is your roadmap for translating your brand's essence into the digital world. It is designed to ensure that your digital assets resonate with the same, unwavering brand identity that you've defined. By harmonising all your digital components with your brand, you ensure a cohesive and consistent look and feel across all your digital channels. At the end of this process, you'll have a collection of digital components ready to be deployed across multiple platforms all perfectly aligned with your brand's logo, colour scheme and typography.
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Digital Consistency: Achieve a uniform and cohesive brand identity across all your digital platforms, enhancing your online presence.
Streamlined Brand Application: Seamlessly implement your brand's logo, colour palette, typography, and design elements into your digital assets.
Efficiency and Adaptability: Gain a repository of digitally designed components that can be easily utilised across multiple digital applications, websites, and platforms.
Enhanced User Experience: Ensure accessibility and user-friendliness while maintaining a consistent look and feel, creating an engaging digital experience for your audience.
See how a design system led this project for the AMRC
ExplorePrototypes
Bring your ideas to life with the chance to validate and refine your concepts as a prototype before they take shape in the digital realm.
Unlock your vision by prototyping interactive design previews so you and your stakeholders can tangibly experience your ideas and refine them before they are built.
Ready to bring your ideas to life? Before diving into the development phase, it's crucial for you to have a clear and tangible understanding of how your vision will materialise. Imagine having the power to touch, feel, and experience your software solution before a single line of code is written. This is your opportunity to explore your design system in an interactive format, providing you with the opportunity to test the look and feel of your solution comprehensively. You can visualise your ideas and ensure that your project starts on the right track, minimising potential roadblocks down the development journey.
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Visualise Your Solution: Experience your application in an interactive format, allowing you to see and feel how it will function before development begins.
Validate Concepts: Test and refine your design system, ensuring it aligns with your objectives and expectations, reducing costly changes later in the development process.
Minimise Risk: Identify and address potential issues early, mitigating risks and ensuring a smoother development journey.
Enhanced Collaboration: Foster collaboration among stakeholders by providing a tangible prototype that everyone can interact with, leading to clearer communication and shared understanding of the project's direction.
Discover how prototypes informed our process with Zen.
Explore Zen